"Olivia asks good questions and is a good listener. The brand book is gorgeous and reflects her attention to detail. We've been able to get a steady flow of leads since the rebranding work."
Blue Clover provides cost-effective, powerful, and eco-friendly hardware testing equipment.
"Olivia asks good questions and is a good listener. The brand book is gorgeous and reflects her attention to detail. We've been able to get a steady flow of leads since the rebranding work."
They came to us for guidance as they realigned their purpose to their brand. The rebrand was the third one in their 20-year company history.
We partnered with Blue Clover founder, Pete, to refresh all branding and highlight the heartbeat of Blue Clover and the life-changing impact they wish to leave on the electronics industry. The project included:
- Refining the brand’s foundation and positioning by updating Blue Clover’s purpose, vision, mission, and values.
- Developing a tagline, core messaging framework, website, and revamped logo that matched the overall brand strategy—all housed in a branding guidelines document.
- Creating a Shopify website to make purchases seamless.
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