Tides Foundation (Tides)
Interactive microsites transformed Tides’ annual overviews into digital experiences that captured their mission and momentum.
Project Summary
Tides believes a just and equitable future is possible only when communities that have historically been denied power have the tools to create it. Their annual impact reports are more than updates. They are storytelling hubs that weave together data, partner stories, and bold visuals to show how Tides backs changemakers in climate justice, democracy, reproductive justice, and beyond.
Before
Tides needed digital experiences that could:
- Turn impact overviews into dynamic, story-driven microsites
- Maintain interactive elements like scroll navigation and multimedia
- Highlight shifts in leadership, strategy, and focus
- Attract aligned partners, funders, and talent
After
Over three years of collaboration—2021, 2022, and 2024—we created vibrant, interactive microsites that combined scroll-based storytelling, multimedia, and thoughtful UX.
2021: Stories of Impact
Tides’ first interactive overview featured horizontal scroll, community leader voices, and the full breadth of their partnerships. Animation, audio, and branded storytelling brought it all to life.
2022: Shifting Power to Build Movements
With a sharper focus on democracy, climate justice, and reproductive justice, we introduced bold layouts, embedded video, and movement-focused visuals that mirrored Tides’ deepening commitment to systems change.
2024: Community Is Power
The latest microsite leaned into dynamic visuals with large-format photography, striking color, and clear thematic sections. It highlighted a year of bold wins with clarity and energy.
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