Keep the foundation and refresh the story

We update the content, refresh the cover, and elevate key spreads without rebuilding the entire thing.

book a report refresh

We currently have openings, but our schedule fills quickly.

When a full redesign isn’t necessary

If we built your previous annual report and the structure still serves you, this is about carrying that momentum forward with updated content, refined visuals, and a polished finish.

If your organization has undergone a major shift or rebrand, we recommend booking  
an intensive instead.

book a report refresh

What we refresh

Updated Content

We replace what’s outdated and make sure your story reflects this year, not last year.

Cover Refinement

We update the title and imagery and make thoughtful visual refinements so it feels current.

Interior Updates

We input your updated content into the existing design system and refine layouts as needed to maintain readibility and flow.

This is not a full report overhaul, report redesign, messaging rewrite, or from-scratch creative process. It's a focused update built on a foundation that already works.

book a report refresh

We currently have openings, but our schedule fills quickly.

Annual report refresh

For returning Acton Circle clients who need updates, not a full redesign.

Strategy check-in call to confirm priorities

Cover refresh (title, imagery, visual refinements)

Interior content updates within existing design system

Print + digital files, fully editable

Timeline: 2–3 weeks
Investment: $1500–$6000

Your report refresh timeline

A clear, collaborative process that moves your annual report from concept to completion through focused design weeks, structured in phases that align with your team’s pace and readiness.

01

Strategy Check-in

We meet briefly to confirm what’s changed, what needs updating, and which pages deserve attention.

02

Content Integration

You provide updated content and assets. We integrate everything into the existing framework and make minor copy adjustments for flow and cohesion as needed.

03

Strategic Refinement

We adjust layout where needed to maintain readibility, hierarchy, and flow without rebuilding what’s already working.

Page layout of the University of Michigan School of Information ELO Annual Report 2023-2024, featuring overview stats, an introduction to ELO, engaged learning outcomes, funding details, and a thank you section for partners.

04

Review + Final Files

You receive updated print and digital files, ready to share.

book a report refresh

If your current report still works and simply needs to reflect this year’s impact, this is your next step.

Questions?
We've got answers

Is this a full redesign?

No. The structure and visual system stay intact. We update content and refine layouts as needed within the existing design.

How much content can we update?

We can update all existing sections and spreads in your current report including impact numbers, leadership letters, program descriptions, donor listings, imagery, and interior pages.

If you’d like to add new spreads or entirely new sections, those can be scoped as an additional cost. If changes require a major structural shift, we’ll recommend a new intensive instead.

How long does it take?

Most Refresh projects are completed in 2–4 weeks, depending on responsiveness and scope.

Are previously created repurposed assets updated?

Repurposed assets from a prior Visibility engagement are not included in the Refresh. If you’d like those updated to reflect new content, we can scope that as an add-on.