Snapshot
Audience: Local health departments and hospital leaders
Challenge: A dense overdose-response toolkit risked being overwhelming
Solution: Clear, accessible 63-page publication designed for real-world use
Result: A practical resource health leaders can act on immediately
Where They Started
The National Association of County and City Health Officials (NACCHO) supports local health departments nationwide in advancing public health. With overdose rates rising across the country, NACCHO set out to publish a comprehensive toolkit to help hospitals and health departments identify and support those most at risk.
The research was careful, evidence-based, and urgently needed. But without thoughtful design, the toolkit risked becoming difficult to navigate.
NACCHO’s goal was to deliver life-saving guidance in a format busy public health leaders could understand and apply immediately.
What Was Getting in the Way
NACCHO had a complete draft packed with valuable research and recommendations, but the format made it hard to absorb quickly.
Health leaders needed a resource they could reference in real time, not a report that required careful study just to extract the basics.
The organization needed design that could:
- Present content in a way that felt approachable, not overwhelming
- Deliver guidance clearly while avoiding stigma
- Support quick scanning and practical reference
- Maintain credibility with public health professionals
- Translate research into something usable under pressure
What We Built
We transformed NACCHO’s draft into a comprehensive and approachable 63-page publication tailored to health departments and hospitals nationwide.
Deliverables included:
- A polished layout aligned with NACCHO’s brand style
- Tables, diagrams, and icons redesigned for understanding
- Imagery emphasizing community, support, and trust
- A structure built for smooth reading and fast reference
Every design decision supported one goal: helping health leaders act quickly.
What Changed
The toolkit became a practical field resource instead of a dense reference document.
Health departments now have guidance they can absorb, share, and apply without extra interpretation. The publication supports real-time decision-making and extends NACCHO’s ability to equip local leaders during a public health crisis.
The design both packaged information and made the guidance usable.
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